YMCA Pride

Wear it out loud.

This was a fun opportunity to work on something that is important to me.

YMCA wanted a fresh design for their NYC Pride swag that felt unique to their brand and highlighted their latest campaign: “Where there’s a Y, There’s a Way”.

I turned the largest component of their Y logomark into a series of rainbow arrows pointing the way, and put a rainbow on the back of the shirt for extra prideyness. :)

My Role
DESIGNER

Task
COLLATERAL DESIGN

This project was made at Frank Collective.